:root{
  --bg:#fbf6f2; --card:#ffffff; --ink:#2a1c2e; --muted:#6f6272;
  --rose:#d4607a; --rose-dark:#b84862; --blush:#f6dfe3; --sand:#efe3da;
  --wa:#1faa59; --radius:18px; --shadow:0 10px 30px rgba(42,28,46,.08);
  --font-display:'Fraunces',Georgia,serif; --font-body:'Inter',system-ui,sans-serif;
}
/* Temas prontos para a Ultra: <body data-tema="sage|plum|sun"> */
body[data-tema="sage"]{--bg:#f4f6f1;--rose:#5f8a6b;--rose-dark:#486d53;--blush:#dfeadf;--sand:#e6ece0}
body[data-tema="plum"]{--bg:#f7f2f8;--rose:#7b3f8c;--rose-dark:#5f2e6e;--blush:#eadcee;--sand:#e9dfec}
body[data-tema="sun"]{--bg:#fffaf1;--rose:#e0762f;--rose-dark:#bd5c1d;--blush:#fde6cf;--sand:#f6e7d2}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:var(--font-body);background:var(--bg);color:var(--ink);line-height:1.6;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit}
.container{width:min(1120px,100% - 32px);margin-inline:auto}
section{padding:72px 0}
h1,h2,h3{font-family:var(--font-display);line-height:1.15;font-weight:600}
h1{font-size:clamp(2.2rem,6vw,3.8rem)}
h2{font-size:clamp(1.7rem,4vw,2.5rem);margin-bottom:12px}
h3{font-size:1.25rem;margin-bottom:6px}
.eyebrow{text-transform:uppercase;letter-spacing:.14em;font-size:.75rem;font-weight:600;color:var(--rose);margin-bottom:10px;display:block}
.lead{color:var(--muted);font-size:1.1rem;max-width:56ch}
.center{text-align:center}.center .lead{margin-inline:auto}
.sec-head{margin-bottom:40px}

/* Botões */
.btn{display:inline-flex;align-items:center;gap:8px;padding:14px 26px;border-radius:999px;font-weight:600;text-decoration:none;border:2px solid transparent;cursor:pointer;font-size:1rem;font-family:inherit;transition:transform .15s,background .2s}
.btn:hover{transform:translateY(-2px)}
.btn-primary{background:var(--rose);color:#fff}.btn-primary:hover{background:var(--rose-dark)}
.btn-wa{background:var(--wa);color:#fff}
.btn-ghost{border-color:var(--ink);color:var(--ink);background:transparent}
.btn-block{width:100%;justify-content:center}

/* Navegação */
.nav{position:sticky;top:0;z-index:50;background:rgba(251,246,242,.9);backdrop-filter:blur(10px);border-bottom:1px solid rgba(42,28,46,.06)}
.nav .container{display:flex;align-items:center;justify-content:space-between;height:64px}
.brand{font-family:var(--font-display);font-weight:600;font-size:1.15rem;text-decoration:none}
.nav ul{display:none;list-style:none;gap:24px;font-size:.92rem}
.nav ul a{text-decoration:none;color:var(--muted)}.nav ul a:hover{color:var(--ink)}
.nav .btn{padding:9px 18px;font-size:.9rem}
@media(min-width:860px){.nav ul{display:flex}}

/* Hero */
.hero{padding:56px 0 72px}
.hero .container{display:grid;gap:40px;align-items:center}
.hero p.lead{margin:18px 0 28px}
.hero .actions{display:flex;flex-wrap:wrap;gap:12px}
.hero .proof{margin-top:28px;display:flex;flex-wrap:wrap;gap:18px;color:var(--muted);font-size:.9rem}
.hero .proof b{color:var(--ink)}
@media(min-width:860px){.hero .container{grid-template-columns:1.05fr .95fr}}

/* Placeholder de imagem — troque por <img src="..."> */
.ph{border-radius:var(--radius);background:linear-gradient(135deg,var(--blush),var(--sand));display:grid;place-items:center;text-align:center;color:var(--muted);font-size:.85rem;padding:16px;min-height:240px;position:relative;overflow:hidden}
.ph.tall{aspect-ratio:4/5}.ph.wide{aspect-ratio:16/10}.ph.square{aspect-ratio:1}
.ph span{background:rgba(255,255,255,.7);padding:6px 12px;border-radius:999px}
img.ph-img{border-radius:var(--radius);width:100%;height:100%;object-fit:cover}

/* Cards / grids */
.grid{display:grid;gap:20px}
@media(min-width:760px){.grid-3{grid-template-columns:repeat(3,1fr)}.grid-2{grid-template-columns:repeat(2,1fr)}.grid-4{grid-template-columns:repeat(4,1fr)}}
.card{background:var(--card);border-radius:var(--radius);padding:28px;box-shadow:var(--shadow)}
.card .ico{width:48px;height:48px;border-radius:14px;background:var(--blush);display:grid;place-items:center;font-size:1.4rem;margin-bottom:16px}
.card p{color:var(--muted);font-size:.97rem}
.alt{background:var(--sand)}
.about{display:grid;gap:40px;align-items:center}
@media(min-width:860px){.about{grid-template-columns:.9fr 1.1fr}}
.about ul{list-style:none;margin-top:18px;display:grid;gap:8px}
.about li::before{content:"✓";color:var(--rose);font-weight:700;margin-right:10px}

/* Depoimentos */
.quote{background:var(--card);border-radius:var(--radius);padding:28px;box-shadow:var(--shadow)}
.quote p{font-size:1rem;margin-bottom:16px}
.quote .who{display:flex;align-items:center;gap:12px;font-size:.88rem;color:var(--muted)}
.quote .av{width:40px;height:40px;border-radius:50%;background:var(--blush)}
.stars{color:#e9a63b;letter-spacing:2px;margin-bottom:10px}

/* Antes e depois */
.ba{background:var(--card);border-radius:var(--radius);padding:16px;box-shadow:var(--shadow)}
.ba-pair{display:grid;grid-template-columns:1fr 1fr;gap:8px}
.ba .ph{min-height:0;aspect-ratio:3/4}
.ba small{display:block;margin-top:12px;color:var(--muted);font-size:.85rem}
.notice{font-size:.78rem;color:var(--muted);margin-top:18px}

/* Planos */
.plans{display:grid;gap:20px;align-items:stretch}
@media(min-width:860px){.plans{grid-template-columns:repeat(3,1fr)}}
.plan{background:var(--card);border-radius:var(--radius);padding:32px 28px;box-shadow:var(--shadow);display:flex;flex-direction:column;position:relative}
.plan.hot{border:2px solid var(--rose);transform:translateY(-6px)}
.plan .tag{position:absolute;top:-13px;left:28px;background:var(--rose);color:#fff;font-size:.72rem;font-weight:700;padding:4px 12px;border-radius:999px;letter-spacing:.06em;text-transform:uppercase}
.plan .price{font-family:var(--font-display);font-size:2.2rem;margin:10px 0}
.plan .price small{font-family:var(--font-body);font-size:.9rem;color:var(--muted)}
.plan ul{list-style:none;margin:16px 0 24px;display:grid;gap:8px;font-size:.95rem;flex:1}
.plan li::before{content:"✓";color:var(--rose);font-weight:700;margin-right:8px}

/* Passos */
.steps{counter-reset:s;display:grid;gap:20px}
@media(min-width:760px){.steps{grid-template-columns:repeat(4,1fr)}}
.step{counter-increment:s;position:relative;padding-top:48px}
.step::before{content:counter(s);position:absolute;top:0;left:0;width:36px;height:36px;border-radius:50%;background:var(--rose);color:#fff;display:grid;place-items:center;font-weight:700}
.step p{color:var(--muted);font-size:.95rem}

/* FAQ */
.faq{max-width:760px;margin-inline:auto;display:grid;gap:12px}
.faq details{background:var(--card);border-radius:14px;padding:18px 22px;box-shadow:var(--shadow)}
.faq summary{cursor:pointer;font-weight:600;list-style:none;display:flex;justify-content:space-between;gap:12px}
.faq summary::after{content:"+";color:var(--rose);font-size:1.3rem;line-height:1}
.faq details[open] summary::after{content:"–"}
.faq details p{margin-top:12px;color:var(--muted)}

/* Formulário / quiz */
.form-wrap{display:grid;gap:32px;align-items:start}
@media(min-width:860px){.form-wrap{grid-template-columns:1fr 1fr}}
form.quiz{background:var(--card);border-radius:var(--radius);padding:28px;box-shadow:var(--shadow);display:grid;gap:16px}
.field label{display:block;font-weight:600;font-size:.9rem;margin-bottom:6px}
.field input,.field select,.field textarea{width:100%;padding:13px 14px;border-radius:12px;border:1.5px solid #e3d7dc;font:inherit;background:#fff}
.field input:focus,.field select:focus,.field textarea:focus{outline:none;border-color:var(--rose)}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chips label{font-weight:500;border:1.5px solid #e3d7dc;border-radius:999px;padding:8px 14px;cursor:pointer;margin:0;font-size:.9rem}
.chips input{display:none}
.chips input:checked+span{color:var(--rose-dark);font-weight:700}
.chips label:has(input:checked){border-color:var(--rose);background:var(--blush)}
.lgpd{font-size:.75rem;color:var(--muted)}

/* Vídeo / mapa */
.video{aspect-ratio:16/9;border-radius:var(--radius);overflow:hidden;background:#000}
.video iframe{width:100%;height:100%;border:0}
.map iframe{width:100%;height:320px;border:0;border-radius:var(--radius)}

/* CTA final + rodapé */
.cta{background:var(--ink);color:#fff;text-align:center;border-radius:28px;padding:56px 24px}
.cta .lead{color:#d9ccdc;margin:12px auto 26px}
footer{padding:36px 0 90px;color:var(--muted);font-size:.88rem}
footer .container{display:flex;flex-wrap:wrap;gap:12px;justify-content:space-between}

/* WhatsApp flutuante */
.float-wa{position:fixed;right:16px;bottom:16px;z-index:60;background:var(--wa);color:#fff;border-radius:999px;padding:14px 20px;font-weight:700;text-decoration:none;box-shadow:0 8px 24px rgba(31,170,89,.4);display:flex;gap:8px;align-items:center}

/* Barra de urgência (Ultra / campanha) */
.topbar{background:var(--ink);color:#fff;text-align:center;font-size:.85rem;padding:8px 12px}

/* Cidades / modalidades */
.pill-list{display:flex;flex-wrap:wrap;gap:10px;justify-content:center}
.pill-list a{background:var(--card);padding:9px 16px;border-radius:999px;font-size:.9rem;text-decoration:none;box-shadow:var(--shadow)}

/* Blog */
.post{background:var(--card);border-radius:var(--radius);overflow:hidden;box-shadow:var(--shadow);text-decoration:none;display:block}
.post .ph{border-radius:0;min-height:150px}
.post div.body{padding:20px}
.post small{color:var(--rose);font-weight:600}
.post p{color:var(--muted);font-size:.92rem;margin-top:6px}

/* Índice comparativo */
.compare{width:100%;border-collapse:collapse;background:var(--card);border-radius:var(--radius);overflow:hidden;box-shadow:var(--shadow);font-size:.92rem}
.compare th,.compare td{padding:14px 16px;border-bottom:1px solid #f0e6ea;text-align:left;vertical-align:top}
.compare th{background:var(--blush)}
.table-scroll{overflow-x:auto}

@media(prefers-reduced-motion:reduce){*{scroll-behavior:auto!important;transition:none!important}}

/* ===== Paletas extras (use <body data-tema="ocean|cocoa">) ===== */
body[data-tema="ocean"]{--bg:#f2f7f9;--rose:#2f7f9a;--rose-dark:#236179;--blush:#d9ebf1;--sand:#e3eef2}
body[data-tema="cocoa"]{--bg:#faf5f0;--rose:#9a6b4f;--rose-dark:#7a523a;--blush:#f0e2d6;--sand:#ebdccd}

/* ===== Fotos ===== */
.photo{width:100%;border-radius:var(--radius);object-fit:cover;display:block;box-shadow:var(--shadow)}
.photo.tall{aspect-ratio:4/5}.photo.square{aspect-ratio:1}.photo.wide{aspect-ratio:16/8}
.video-poster{position:relative;height:100%;background:#000}
.video-poster img{width:100%;height:100%;object-fit:cover;opacity:.8}
.video-poster span{position:absolute;inset:0;display:grid;place-items:center;color:#fff;font-size:3rem;text-shadow:0 4px 20px rgba(0,0,0,.4)}
.post img.cover{width:100%;height:170px;object-fit:cover;display:block}

/* ===== Faixa de exemplo + seletor de paleta ===== */
.example-bar{background:#fff3cd;color:#5c4a00;font-size:.8rem;text-align:center;padding:8px 12px}
.example-bar a{font-weight:700}
.pal{position:fixed;left:16px;bottom:16px;z-index:70;font-family:var(--font-body)}
.pal-btn{background:var(--card);color:var(--ink);border:0;border-radius:999px;padding:12px 16px;font-weight:600;box-shadow:var(--shadow);cursor:pointer;font:inherit;display:flex;gap:8px;align-items:center}
.pal-panel{position:absolute;left:0;bottom:56px;background:var(--card);border-radius:16px;padding:14px;box-shadow:0 14px 40px rgba(42,28,46,.18);display:none;width:220px}
.pal.open .pal-panel{display:block}
.pal-panel b{display:block;font-size:.8rem;margin-bottom:10px;color:var(--muted)}
.pal-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:10px}
.pal-sw{border:2px solid transparent;background:none;border-radius:12px;padding:6px 0 4px;cursor:pointer;font:inherit;font-size:.72rem;color:var(--muted)}
.pal-sw i{display:block;width:34px;height:34px;border-radius:50%;margin:0 auto 4px;border:3px solid #fff;box-shadow:0 0 0 1px rgba(0,0,0,.12)}
.pal-sw[aria-pressed="true"]{border-color:var(--rose);color:var(--ink);font-weight:600}

/* ===== Página de vendas (index) ===== */
.price-old{color:var(--muted);text-decoration:line-through;font-size:.95rem}
.price-save{display:inline-block;background:var(--blush);color:var(--rose-dark);font-weight:700;font-size:.78rem;padding:3px 10px;border-radius:999px;margin-left:6px}
.pkg{background:var(--card);border-radius:var(--radius);box-shadow:var(--shadow);display:flex;flex-direction:column;position:relative;overflow:hidden}
.pkg.hot{border:2px solid var(--rose);transform:translateY(-6px)}
.pkg .tag{position:absolute;top:14px;left:14px;background:var(--rose);color:#fff;font-size:.72rem;font-weight:700;padding:4px 12px;border-radius:999px;letter-spacing:.06em;text-transform:uppercase;z-index:2}
.pkg img.cover{width:100%;height:170px;object-fit:cover}
.pkg .in{padding:24px 24px 26px;display:flex;flex-direction:column;flex:1}
.pkg .price{font-family:var(--font-display);font-size:2.4rem;line-height:1;margin:8px 0 2px}
.pkg .price small{font-family:var(--font-body);font-size:.85rem;color:var(--muted)}
.pkg .monthly{font-size:.85rem;color:var(--muted);margin-bottom:12px}
.pkg ul{list-style:none;margin:10px 0 20px;display:grid;gap:8px;font-size:.93rem;flex:1}
.pkg li::before{content:"✓";color:var(--rose);font-weight:700;margin-right:8px}
.pkg .btns{display:grid;gap:10px}
.countdown{display:inline-flex;gap:8px;margin-left:8px;font-variant-numeric:tabular-nums}
.countdown b{background:rgba(255,255,255,.15);padding:1px 8px;border-radius:6px}
.calc{background:var(--card);border-radius:var(--radius);box-shadow:var(--shadow);padding:28px;display:grid;gap:24px}
@media(min-width:860px){.calc{grid-template-columns:1fr 1fr;align-items:center}}
.calc input[type=range]{width:100%;accent-color:var(--rose)}
.calc .out{background:var(--blush);border-radius:14px;padding:20px}
.calc .out b{font-family:var(--font-display);font-size:1.8rem;display:block;color:var(--rose-dark)}
.calc .seg{display:flex;gap:8px;flex-wrap:wrap;margin:10px 0 18px}
.calc .seg button{border:1.5px solid #e3d7dc;background:#fff;border-radius:999px;padding:8px 14px;font:inherit;cursor:pointer;font-size:.9rem}
.calc .seg button[aria-pressed="true"]{border-color:var(--rose);background:var(--blush);font-weight:700}
.extra-table td:first-child{font-weight:600;width:34%}
.guarantee{display:grid;gap:16px}
@media(min-width:760px){.guarantee{grid-template-columns:repeat(3,1fr)}}
.guarantee .card{text-align:center}
.pkg ul,.plan ul{align-content:start}

/* ===== Calculadora em destaque (seção escura) ===== */
.calc-sec{background:var(--ink);color:#fff;padding:84px 0;position:relative;overflow:hidden}
.calc-sec::before{content:"";position:absolute;inset:-30% -10% auto auto;width:520px;height:520px;border-radius:50%;background:radial-gradient(closest-side,var(--rose),transparent);opacity:.22;pointer-events:none}
.calc-sec h2{color:#fff}
.calc-sec .eyebrow{color:color-mix(in srgb,var(--rose) 55%,#fff)}
.calc-sec .lead{color:#d9ccdc}
.calc-sec .hl{color:color-mix(in srgb,var(--rose) 55%,#fff);display:inline-block}
.calc2{position:relative;display:grid;gap:28px;background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.14);border-radius:28px;padding:28px;backdrop-filter:blur(6px)}
@media(min-width:900px){.calc2{grid-template-columns:1fr 1.1fr;padding:40px;gap:44px;align-items:center}}
.calc2 .ctrl label{display:flex;justify-content:space-between;gap:12px;margin-top:22px;margin-bottom:8px;font-size:.95rem}
.calc2 output{color:color-mix(in srgb,var(--rose) 55%,#fff);font-weight:700;font-family:var(--font-display);font-size:1.15rem}
.calc2 input[type=range]{width:100%;accent-color:var(--rose);height:6px}
.calc2 .seg{display:flex;gap:8px;flex-wrap:wrap;margin-top:12px}
.calc2 .seg button{border:1.5px solid rgba(255,255,255,.25);background:transparent;color:#fff;border-radius:999px;padding:9px 15px;font:inherit;font-size:.88rem;cursor:pointer;transition:background .2s}
.calc2 .seg button[aria-pressed="true"]{background:var(--rose);border-color:var(--rose);font-weight:700}
.calc2 .nudge{margin-top:24px;background:rgba(255,255,255,.1);border-radius:14px;padding:14px 16px;font-size:.92rem;line-height:1.45}
.calc2 .result{text-align:center}
.calc2 .big{display:flex;flex-direction:column;align-items:center;line-height:1}
.calc2 .big span{font-family:var(--font-display);font-size:clamp(4.5rem,13vw,7.5rem);font-weight:600;color:color-mix(in srgb,var(--rose) 55%,#fff);display:inline-block}
.calc2 .big small{font-size:1rem;color:#d9ccdc;margin-top:8px}
.calc2 .bar{height:14px;border-radius:999px;background:rgba(255,255,255,.14);margin:24px auto 10px;overflow:hidden;max-width:440px}
.calc2 .bar i{display:block;height:100%;width:0;border-radius:999px;background:linear-gradient(90deg,var(--rose),color-mix(in srgb,var(--rose) 50%,#fff));transition:width .5s cubic-bezier(.2,.8,.2,1)}
.calc2 .bar-l{font-size:.9rem;color:#e8dcea;min-height:2.6em}
.calc2 .mini{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:18px}
.calc2 .mini div{background:rgba(255,255,255,.08);border-radius:14px;padding:14px 8px}
.calc2 .mini b{display:block;font-family:var(--font-display);font-size:1.25rem}
.calc2 .mini span{font-size:.72rem;color:#d9ccdc;line-height:1.3;display:block;margin-top:4px}
@media(max-width:520px){.calc2 .mini{grid-template-columns:1fr}}
.pop{animation:pop .35s ease}
@keyframes pop{0%{transform:scale(1)}40%{transform:scale(1.12)}100%{transform:scale(1)}}
@media(prefers-reduced-motion:reduce){.pop{animation:none}.calc2 .bar i{transition:none}}

/* Empurrão Premium → Ultra nos cards */
.upsell{display:block;margin:2px 0 12px;font-size:.85rem;background:var(--blush);color:var(--rose-dark);border-radius:10px;padding:8px 12px;text-decoration:none}
.upsell.ok{background:var(--rose);color:#fff}
.pkg .parc{font-size:.95rem;margin:2px 0 6px;color:var(--ink)}
.pkg .parc b{color:var(--rose-dark)}
.pkg .pix{font-size:.95rem;margin:0 0 2px}
.pkg .pix b{color:var(--rose-dark)}
.pkg .pix-off{background:var(--blush);color:var(--rose-dark);font-weight:700;font-size:.75rem;padding:2px 8px;border-radius:999px;margin-left:4px}
.pkg .monthly a{color:var(--rose-dark);font-weight:600;white-space:nowrap}
.mt-list{list-style:none;margin-top:12px;display:grid;gap:10px;font-size:.96rem}
.mt-list li::before{content:"✓";color:var(--rose);font-weight:700;margin-right:10px}
.mt-list small{color:var(--muted)}
.credito a{text-decoration:none}.credito b{color:var(--ink)}
footer .container{align-items:center}